This week, sat on a train heading towards the "Big Smoke", I was reading a book on business development. In that book, the author asked a specific question:
"What strongly held belief do you have that makes you perfect for your business?"
I strongly believe...
I believe in putting more power in the hands of players and their families, and that is what I can do.
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Kid's football: Risk, and the fear of fear
Facing fear and taking risks in football develops resilience, improves performance, and builds confidence. Resilience is one of life’s underrated traits.
Education in Academies
At the heart of this issue is a fundamental misunderstanding of the relationship between education and professional football. So let me be clear on this. Undertaking education alongside your playing career makes you a better player.
Why the academy system is dead
While I believe the academy system will still be there in 20 or 30 years, and I see there are many good people working in it, it is outdated, misfocused and, in many cases, irrelevant.